Outsourced commercial leadership
A senior director who runs your commercial process in the new market and prepares your team, in both languages, without the cost of a full-time hire.
Who it is for
Companies with a product proven at home and no commercial structure in the new market.
Main deliverable
- Governance of the commercial process
- Weekly pipeline review
- A team prepared for negotiations
- Forecast reporting to the board
Detail
Opening a new market is a question of sequence: justifying a commercial director requires results, and getting results requires someone to open the market. Hiring at the right moment protects capital and wins the market in time.
How it works
The retainer covers a defined scope, with objectives agreed in advance, a weekly pipeline review and reporting to the board. Fees are fixed: no commission, no participation in transactions.
The stated goal is for your team to run the process on its own. Everything built along the way — qualification criteria, positioning, contact sequence, metrics — is documented and handed to the internal team. The retainer has done its job the day your team sustains the process without us.
Related reading
A 30-minute conversation, at no cost.
To understand your objective and confirm whether we can add value. If we move forward, the diagnostic begins within 10 business days of the proposal being accepted.